This Course will be held from June 17 – 21, at a 5 star hotel, which includes four days of lecture and the last day class dinner at the yacht cruise.
Day 1 – Strategic Management
The lecture will be about the differences between traditional planning and Strategic planning, the core concepts, theories and process of Strategic Management, attaining competitive advantage and a touch on blue ocean strategy which will guide you to route yourself to becoming an active global business player.
Day 2 – Marketing Management
The second day lecture will evolve from the flow of Day 1 concentrating on the Marketing aspects and theories, concentrating on marketing mix and marketing strategies.
Day 3 – People Management
As workforce issues are predominant these days, handling staff or teams has become a challenge. In order to excel in workforce management, this lecture covers all aspects of organizational behaviour and leadership skill enhancements.
Day 4 – Finance Management
Finance for Nonfinancial managers includes modules that involve profit maximization, wealth management, cost benefit analysis, basic of accounts and financial interpretation, financial ratios, and cash flow management.
The lectures include presentation slides, class sessions with case studies, videos, activities and other exercises to elaborate in detail with practical examples in order to conceptualise within your workplace. We have designed the course for all professionals regardless of your industry. There will be group presentations and simulation activities as we round up the workshop. To commemorate the event, we will conclude with a mini convocation ceremony and certificate distribution with photography session.
Day 5 – Class Dinner (Yacht Cruise)
As networking is essential to exhilarate today’s business world, we have a class dinner which will be in a yacht cruise at the Marina for two hours, inclusive of a limousine ride to and from the hotel location and other activities as well.