About the Programme
This Event Management training covers strategy, design and delivery. You will learn hands-on skills and tricks
of the trade from event managements. Topics include planning and execution as well as strategy, management
This is an advanced-level course designed for learners in senior roles, aspiring to mastery and innovation.
Learning is pitched at a level to help you to synthesise best practice and direct strategic implementation. This
course is recommended for managers and executives tasked with directing events at a strategic level.
After this course you will be able to:
Module 1: Event concepts
This module covers top-level options and decisions for event strategy
• Types of events
• Event strategy
• The 10 pillars of event organization