Public relation and corporate communication
In todays fast-paced digital world, professional communicators must be equipped with of-the-moment skills and strategic insights in order to cut through the crowded marketplace and inspire change.
Public Relations & Corporate Communications teaches students how to think strategically, digitally, and globally. Students develop a 360-degree perspective of the modern-day communications industry as they master the skills needed to become forward-thinking and impactful communicators.
To build better relationships with the media, organizations must cultivate positive relations with influential members of the media. This task might be handled by employees within the company’s media relations department or handled by a public relations firm.